ALTAMONTE SPRINGS, Fla. --- Recruit Holdings of Japan, a multinational staffing and classified advertising company, has become one of the largest classified companies in the world and turned the “Big Five” classified leaders into the “Big Six” this year, the AIM Group reports.
In its 87-page Global Classified Advertising Annual, the AIM Group reviews the growth of Recruit --- owner of Indeed.com and a number of other classified advertising sites --- and the outlook at the other “Big Six” companies: Axel Springer, Craigslist, EBay, Naspers and Schibsted.
The report examines Craigslist's spectacular growth and how the classifieds pioneer remains a huge success despite having a target on its back from a number of app-only and other buy-sell sites. It also reviews the potential impact of new arrival Facebook Marketplace on established classified rivals.
“The classified market is changing so quickly --- with Craigslist approaching $700 million annually in revenue; Indeed.com and other properties turning Recruit Holdings into a global classified powerhouse, and Facebook becoming, almost inadvertently, a giant classified provider that plays by rules different from every other classified site,” said Peter M. Zollman, founding principal of the AIM Group.
“This report covers the trends that are changing the classified industry, reviews major general classified sites in more than 40 countries and looks at 14 start-ups that are worth watching.”
The annual edition was included in the Classified Intelligence Report continuous advisory service for AIM Group clients. It’s available with consulting services, or as a stand-alone report for $1,495. To buy the report or for more information, visit AIMGroup.com, call 1.407.788.2780, or email [email protected].
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About the AIM Group: The AIM Group, formally the Advanced Interactive Media Group LLC, is the world’s leading consultancy in interactive media and classified advertising. It publishes Classified Intelligence Report, the continuous advisory service known as “the bible of the classified advertising industry.” Founded in 1998 and based near Orlando, Fla., the AIM Group works with leading media companies, dot-coms, broadcasters, investment companies, yellow-page publishers and technology companies. It provides strategic and tactical consulting; sales training; proprietary and published research about interactive media; and other services. For more information, email Peter M. Zollman, founding principal, at [email protected], or call him at +1.407.788.2780, or Stephen Roussin, [email protected], +1.908.451.1754.
Free copies of the Global Classified annual are available for media reporters / analysts. Email [email protected].
