NBC Olympic Coverage the Best and Worst of Times says OC Public Relations Firm

Sometimes, it is important to know when to stop talking, as NBC's Olympic opening ceremony coverage made very clear. Many are asking, though, is this because of access to social media, or are people more critical today? McClain Concepts, an Orange County business consulting company, sheds some light on how the media can learn to improve their methods by using the same tactics as marketing and advertising companies.