| Copyright 2021 PR Newswire. All Rights Reserved NEW YORK, Aug. 30, 2021 /PRNewswire-PRWeb/ -- As eCommerce becomes increasingly competitive, companies are utilizing available SEO tools to their advantage more and more. As 68% of marketers in B2B agree that SEO and organic traffic increase lead generation more than other marketing methods, experts share reasons for investing resources into upgrading it. DesignRush, a B2B marketplace connecting brands with agencies, leveraged its 9,000-agencies-strong network for quick insights – or "QuickSights" - to help eCommerce companies reach broader audiences. 1) SEO INFLUENCES SALES AND REVENUE IN THE LONG-TERM According to Ishan Gupta, CEO of iMark Infotech, in the long-run, SEO can help the cash flow: "You're an eCommerce store, alright, but how do you sell?" said Gupta. "How do you appear in the top results of search engine result pages (SERP)? How do you leverage the shopping category in SERPs? It's SEO that's going to get you there. To sell, spike revenue, & sustain long-term results in eCommerce, you need to be serious about SEO." 2) IT ATTRACTS FREE, QUALIFIED TRAFFIC President of DiscoverTec, Marshal Butler, spoke of the cost-effectiveness that comes with free traffic based on SEO: "Without SEO, your eCommerce website is missing out on a cost-effective way to attract potential customers while allowing your competition to fill the void," said Butler. "Organic search is an important, long-term solution to... |
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