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Today, in the vast and sprawling realm originally conceived as the World Wide Web, there are more than 1.5 billion sites. Though most are about as lively as Bouvet Island (aka “the loneliest place on earth”), roughly 200 million of these are active sites. That’s why life without search engines is unimaginable.
Believe it or not, search engines weren’t around in those first, early days of the Web starting in 1990. Back then, Tim Berners-Lee kept a list of sites on the CERN webserver, which he updated manually. It only took a few years before indexing the web manually was no longer practical. The first search engines appeared (Lycos, Magellan, Aliweb - anyone?) to automate this task. Around the millennium, Google exploded in popularity, leaving others in the dust. Today it’s the world's most used search engine, with more than 90 percent market share.
Alongside the growth in search engines came SEO: the practice of optimizing websites to make it easier for the search engines to find them. For many years SEO was an arcane, technical skill that companies paid experts - not always of the principled variety- to stay on top of. Fortunately those early days - which were all about ‘gaming’ the Google search algorithm - are over. And to be fair, Google has been moving away from this for several years now. However, with the recent introduction of Core Web Vitals, Google has quite rightly put the user experience of web pages at the heart of its...
Read Full Story: https://www.itproportal.com/features/get-to-grips-with-google-core-web-vitals-to-boost-your-visibility-and-ux/
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