Missed Opportunities: Rethinking Call Tracking for Google Ads & SEO - Search Engine Journal

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Are you ready to improve your sales approach and convert your leads faster?

Sure, you could try spending thousands of dollars on PPC (with no results) – or, even worse, run ads blindly (and receive bad leads).

But why would you want to do that?

Register now for this sponsored Search Engine Journal webinar and learn how you can improve your lead generation campaigns with call tracking.

In this presentation you’ll learn:

  • Common approaches to PPC that result in low customer retention and poor customer experiences.
  • How call tracking can help identify gaps in the sales process and improve the value of marketing leads.
  • How listening to call recordings can open up opportunities for new marketing tactics.

Inbound call processes are a goldmine, but sadly often overlooked by business leaders who just assume they have bad leads.

Franco Aquino, co-founder of REN Marketing, will be joined by Laura Lawrie, CallRail’s Principle Product Manager to discuss how call tracking can improve your lead generation campaigns, both paid and organic.



Read Full Story: https://www.searchenginejournal.com/webinar-lp-missed-opportunities-rethinking-call-tracking-for-google-ads-seo/

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