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Every business wants their website and web pages to rank highly on Google, but to sit on the first page of Google’s organic search results for some competitive keywords can be difficult. However, it can be well worth the time and effort as it can lead to quality website traffic.
You may be thinking, that’s all well and good, but how do I boost my organic rankings?
That’s where we come in. We’re here to offer some of the most fundamental strategies to help you improve your online visibility and organic SEO rankings. And whilst Google continually adjusts its algorithm, we have some basic practices that will help you regardless of those small changes.
Keywords
Ranking well for every keyword in your industry is virtually impossible and an unreasonable task, which is why you will need to focus and secure a few high-ranking keywords first. To figure out which keywords you want to rank organically for, making a list is a must. By making a list of industry-related keywords, you can research the search volume for it and how competitive it is to rank for that specific term.
Using Ahrefs, Google’s Keyword Planner or similar tools, you will want to find keywords that offer high search volumes (anywhere from 100-1,000+ searches a month) that have a low to mid keyword difficulty...
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