BEIJING: The gratifying achievements of Pakistan’s economic recovery were attributed to the effective lockdown strategy to contain Covid-19, the sound policies of the government on the economic development, the diligence and wisdom of all Pakistani people, and the driving effect of the progressing China-Pakistan Economic Corridor.
These views were expressed by Cheng Xizhong, visiting professor at Southwest University of Political Science and Law and Senior Fellow of the Charhar Institute in his article published by the China Economic Net.
He said, at present, the Pakistani government was making efforts to further expand exports.
To improve the competitiveness of Pakistani products in the international market, he proposed that first, regarding product innovation, products that remain unchanged would be driven out of the market sooner or later.
Therefore, he said, constant innovation and the Research and Development of new products were taking an increasingly important position in the government policies and enterprise strategies.
By doing this, more irreplaceable products would be provided with strengthened footing in the international market.
Second, on the marketing ability, marketing was often regarded as the soul of exports. Without a correct marketing strategy, the goal of export was hard to be achieved.
For Pakistani producers, it was imperative to formulate a marketing master plan that showcased their competitive advantages and improved the professionalism and market...
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