All you wanted to know about the career growth in Digital Marketing - Financial Express

The new paradigm has permeated all aspects of how an organization conducts their operations and manages relationships from purchasing to sales

By Sudhanshu Malik,

The rise of the internet and the subsequent growth in e-business has forced businesses to think beyond the traditional model and develop a new paradigm in order to compete effectively in such a dynamic environment. The new paradigm has permeated all aspects of how an organization conducts their operations and manages relationships from purchasing to sales.

As the COVID-19 crisis has brought about years of change in the way companies in all sectors do business. The companies have accelerated the digitization of their customer interactions and of their internal operations as well.

Businesses across the globe are slowly coming to terms with the volatile business

environment with the impacts of the COVID-19 pandemic. The year 2020 was a watershed year for digital migration with global e-commerce sales growing by 27.6%. With stores closed and health and safety at stake, brands turned to digital channels to meet even basic needs.

How Digital Marketing is Shaping the Businesses?

The importance of digital transformation for businesses is a largely accepted area of focus today. In order to get an optimal outcome, businesses are integrating digital transformation into every business process.

Capabilities of support digital marketing operations:

  • Customer Insights: Track and analyze customer behavior, deliver valuable...


Read Full Story: https://www.financialexpress.com/jobs/all-you-wanted-to-know-about-the-career-growth-in-digital-marketing/2386598/

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