For this new year let’s see how to plan an SEO content strategy to rank higher in the SERPs! SEO is more crucial than ever this year, so let’s get pumped and improve your SEO strategy with a sparkling new SEO campaign! In this post, I’ll tell you just how to set up a successful content SEO content strategy campaign and quickly improve your chances to outrank your competition in the search engines!
Step 1: Assess your current (technical) SEO fitness
The first order of business is to improve the technical SEO of your website. Just like getting back to the gym you need to start with doing an assessment by getting an SEO audit of your website.
Use a few tools like SEMrush, Google PageSpeed Insights to get a complete view of your content, your site speed and see how your backlinks are doing. Other technical aspects like 404 pages, back links and toxic links should be fixed.
Taking care of the technical aspects of your website before starting an SEO content strategy with new and improved content, you will be good to go!
Step 2: Determine your most important pages
In order to drive more traffic to your site, you need to know what aspects of your website should be optimized the most.
Which improvements would increase the chances to rank in the search engines the most? In order to answer these questions, you should determine the most important pages of your website.
Determining the most important pages on your website can be rather simple with the right tools.
But first ask...
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