Being a digital marketer, you’ll be excited to know that a handful of free Google Workspace apps are all you need for successful networking and promotion.
You'll mostly find that digital marketing tools and services are expensive for promotional campaigns. If you’re exploring a career option in this field or want to provide affordable solutions to your freelance clients, you’ll only need a few Google apps.
You can even run effective online promotional campaigns for free. Here's how to get started with digital marketing with Google's familiar apps.
1. Promote Your Brand via Email
The Gmail app from Google Workspace is an ideal tool for brand building at no or low cost. To begin with, you need to format your emails in a way so that they look professional and trustworthy.
Your trust-building journey via Gmail begins with adding a crisp and meaningful email subject that’ll explain the email’s perspective within 10 words. Choose words for the email subject carefully, and only include the most relevant and useful ones.
Also, your email should feature a logo, your photograph, alternative email addresses, social media profiles, the business address, website, and a contact number for work-related communications. You can include these in the signature section of your email.
2. Plan Effective Digital Marketing Campaigns
Google apps like Calendar, Drive, and Sites are the perfect tools for convenient, effortless, and streamlined digital marketing campaign management. You can create...
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