See which organic keywords actually drive conversions
Replace (not provided) with actual keywords and monitor their specific performance metrics in Google Analytics.
Meta keywords allow you to tell search engines what topics are covered on the page.
But can meta keywords affect your organic search rankings?
Read on to learn whether there is any connection between meta keywords and improved Google rankings.
The Claim: Meta Keywords Are A Ranking Factor
What are meta keywords?
This is a meta tag that appears in the HEAD section of the page’s HTML.
If this chapter had meta keywords, they would look like this.
<meta name=”keywords” content=”meta keywords, html tags, meta tags, Google ranking factors”>
Because meta keywords give you the ability to add a seemingly unlimited number of keywords to your page, their impact on search rankings has always been questioned.
The Evidence Against Meta Keywords As A Ranking Factor
In 2009, Google Search Central published a post about the meta keywords tag.
The first question asked is, “Does Google ever use the keywords meta tag in its web search ranking?”
The answer? No.
“Our web search (the well-known search at Google.com that hundreds of millions of people use each day) disregards keyword metatags completely. They simply don’t have any effect in our search ranking at present.”
Why did Google begin to disregard the meta keywords tag?
“Because the keywords meta tag was so often abused, many years ago Google began...
Read Full Story: https://www.searchenginejournal.com/ranking-factors/meta-keywords/
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.