5 Tips for Optimizing Your Google My Business Listing for Local SEO by Mel Beasley | Sponsored Insights - Greater Wilmington Business Journal

If you're looking to dominate your local market, it's essential to optimize your Google My Business listing. This will help your business show up in relevant search results for people who are looking for businesses in their area. In this article, we'll discuss five tips for optimizing your Google My Business listing for local SEO!

1. Get the Name and Address Right!

The first step in optimizing your Google My Business listing is making sure that the business name and address matches your other listings across directories. This may seem like a no-brainer, but you'd be surprised how many local directory listings we find that don't have the correct name and address.

Keep in mind that consistency is key. If you're spelling out Suite on your listings, then don't change it to an abbreviation of Ste. on your Google listing. This will throw off the search algorithm as being incorrect.

2. Add Any Relevant Cities in Your Area

Remember that your target customers may not always live in very close proximity to your place of business. Instead, they may look up your business category and enter a city name in addition to that in order to find you. It's important that your listing has all the potential service areas that make sense for your business so that you have a better chance of showing up where it counts.

3. Add Images of Your Business

Adding images to your Google listing will help it appear more attractive and appealing in the search results. This can be a great way to increase...



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