Google may have started to release another Google search ranking algorithm update starting Friday, March 18th through today, March 20th. This is an unconfirmed update but unlike the last one we reported, we have both chatter from the SEO community and also the tracking tools are picking up on it. I am calling this the Spring 2022 Google search ranking update - since this is the first day of Spring today (in my location).
SEOs began to notice ranking changes and traffic changes from Google organic search on Friday morning, around 7am ET on March 18, 2022. The fluctuations and ranking changes has continued through the weekend. Like I said, Google has not confirmed or announced any update at this time, so it is one of those unconfirmed updates I report on frequently enough.
SEO Chatter
Here is some of the chatter from the WebmasterWorld with folks saying they saw big traffic swings from Google search. Some as much as 40% or more and others are saying things are bouncing around between Friday and Sunday.
Here are some quotes from the thread:
My website traffic is down about 40% since Mar 18 2:00 AM (UTC). Anyone have the same as me?
Yes, traffic was somewhat lower this morning but dropped to zero between 10am and noon so far. Yesterday search was up but direct was down 40%. Today direct is normal but search is down 30%. It seems that a new pattern is emerging where Google just whacks your traffic about every third day mysteriously. Lasts an entire day and then reverts to...
Read Full Story: https://www.seroundtable.com/google-search-ranking-algorithm-update-spring-2022-33112.html
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