Google's John Mueller explains why Search Console query data is inconsistent between the different reports
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Google’s John Mueller answered a question about discrepancies in Search Console query reports. John explained why page and site level reports can report different numbers of search queries than the search console query report displays.
Discrepancy in Search Console Query Reports
The person asking the question wanted to confirm if anonymized queries were the reason for a discrepancy in reported search query data.
The person asked:
“In Search Console, when look at the pages report, I click on one page that has 241 clicks.
I click on the queries report and the queries add up to 148.
Do we attribute this to the anonymized queries mentioned in the Help Center?”
Google’s John Mueller Answers Search Console Question
John Mueller answered:
“Yes, usually that’s the case. So in particular, when you look at the page level, we can show you all of the information in Search Console.
And that is because there’s nothing kind of unique about the individual page requests.
But when it comes to queries, there are queries that have only very limited use.
And we would not show those necessarily in Search Console.
That means when you look at the report, you’ll see on the one hand, the number on top of the...
Read Full Story: https://www.searchenginejournal.com/search-console-query-reports/443027/
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