Witnessing the acceleration of digital transformation triggered by progressive tech and telecom players, Pakistan is readying itself for the 5G era. With its teledensity and digital penetration continually on the rise, the country is seeing empowerment of the masses made possible by the ICT.
One of the key technology players, vivo, is also a key enabler of the digital transformation that Pakistan is currently experiencing. The company says it’s committed to improving the lives of its customers with high-end smartphones in all price segments. Moreover, it’s showing a long-term commitment to Pakistan and says it’s here to stay and contribute to Pakistan’s socioeconomic uplift.
In August 2021, vivo also started producing an expansive catalog of products locally at its first production base set up in the Industrial Estate of Faisalabad, Pakistan. This marked vivo’s sixth such intelligent production base as it strengthens its footprint across the globe in line with the “More Local, More Global” strategy.
ProPakistani spoke to Mr. Eric Kong, CEO vivo, about the company’s success and its plans to cater to the fast-growing market of Pakistan.
Here’s how the discussion went:
What Makes vivo a Global Youth-Centric Brand?
Eric Kong: We, as a customer-centric and youth-oriented brand, strive to empower our beloved audience with meaningful and practical innovations across various price points.
We are delighted to mention that more than 80% of our workforce is deployed in R&D that...
Read Full Story: https://propakistani.pk/2022/04/05/eric-kong-ceo-vivo-pakistan-talks-about-smartphone-camera-innovation/
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