How To Optimize YouTube Videos To Help Ukraine - Search Engine Journal

Optimize YouTube videos to #standwithukraine by incorporating video SEO best practices. Find tips for keyword research, custom thumbnails, and more.

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Back on Feb. 11, 2022, the marketing team at SE Ranking, then located in Kyiv, Ukraine, invited me to give an online presentation about my Search Engine Journal article entitled, “Video SEO: 10 Steps to Optimizing Videos for Search and Discovery.”

I quickly accepted.

I didn’t hear back from them for several days, and I learned later from Svetlana Shchehel, an editor at SE Ranking and fellow SEJ contributor:

“Some of us have spent days on the road striving to bring our families to a safer place. Some are still in Kyiv and other cities of Ukraine, trying to do their daily routine to the sounds of air raid sirens.

All of us feel scared and devastated, but also hopeful and strong.”

That’s when I decided to go beyond presenting a PowerPoint version of my Search Engine Journal article.

And that’s why I opened my presentation at their webinar on April 14 with a snapshot of “The real price of war.”

I said, “Ukrainians are a big part of the SE Ranking team. Tatiana Perebeinis, the chief accountant of SE Ranking, and her two children, Mykyta, 18, and Alisa, 9, along with a church volunteer helping them, Anatoly Berezhnyi, 26, were killed on Sunday, March 6,...



Read Full Story: https://www.searchenginejournal.com/youtube-videos-help-ukraine/445248/

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