Discover Google's new Core Web Vital metric and what a good INP score means, and how it can improve your overall SEO performance.
See which organic keywords actually drive conversions
Replace (not provided) with actual keywords and monitor their specific performance metrics in Google Analytics.
The SEO field has no shortage of acronyms.
From SEO, to FID, to FCP (First Contentful Paint), to INP – these are some of the more common acronyms you will run into when it comes to page speed.
Google is currently in the process of changing Core Web Vitals.
It has added two new metrics to the mix: INP (Interaction To Next Paint) and TTFB (Time to First Byte).
INP refers to how the page responds to specific user interactions that are programmed into the overall INP metric measured by Google Chrome’s lab data and field data.
TTFB measures the length of time that it takes for the first byte to be transferred by the server.
TTFB has long been suspected as a driver of significant performance gains, which means that it’s a priority that SEO professionals should be optimizing as part of their SEO process.
Google only recently decided to implement TTFB as a new metric so that SEO pros can measure how their site performs at the server level.
For the purposes of this discussion, we will be sticking with INP this round.
What, Exactly, Is INP?
INP is a new Core Web Vitals metric designed to provide a representation of the overall interaction delay of a page.
It does this by working...
Read Full Story: https://www.searchenginejournal.com/interaction-to-next-paint-inp-everything-you-need-to-know/457153/
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.