How Much Should I Pay for SEO Services? - Entrepreneur

Most business owners now recognize that search engine optimization (SEO) is the best way to drive customers to your website. The burning question is, how much do SEO services cost?

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A quick Google search will bring up millions of SEO agencies. You may find that most firms offer similar services and charge competitive prices. You may also find smaller companies that charge attractive lower fees. On average, small and mid-size enterprises pay $497 per month for SEO services to a freelancer or marketing agency. Companies that pay more for SEO services see better results, while companies that pay less than $500 for SEO services are the unhappiest.

SEO is a long-term strategy that delivers long-term rewards. Get it right, and you can expect to maintain a healthy position on the first page of search engines for a long time. It's worth budgeting for.

Other factors determining how much SEO services cost are whether you purchase individual services or a packaged bundle. Try to avoid packages that include services you don't need. Ideally, you want to work with an SEO agency that works within your monthly budget. They should provide a customized service that delivers the service you need when you need it.

Typical SEO pricing structures

SEO firms typically offer three pricing structures: monthly retainers, hourly consultancy and ad hoc projects.

Monthly retainers

SEO agencies give you access to dedicated professionals that...



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