Relevant content is the oil to a website. Without fresh clean oil, the website will become old and stagnant.
Actual SEO Media, Inc. provides ways to help refresh old content to boost SEO scores.
HOUSTON, TEXAS, UNITED STATES, December 9, 2022 /EINPresswire.com/ -- Companies that have been around for more than a couple of years probably have old content that could use a little boost. SEO is not a one-and-done thing; it always needs constant maintenance and upkeep. SEO is the vehicle that drives content in the land of the World Wide Web, and just like a real vehicle, SEO needs a tune-up every now and again. Fresh oil needs to be added to keep the gears turning properly. Otherwise, what results in a lack of SEO maintenance is a dead site that goes nowhere.
Creating new and relevant content is always a good idea. However, updating what is already there saves time and helps boost ranking. Every company has content that is no longer relevant or useful to them, and here are a few examples:
-Products and services no longer available
-Old job postings or expired ads
-Out-dated employee profiles
-Irrelevant advice
Businesses that have been around for ten, fifteen, or even twenty years, probably have dozens of pages that are no longer ranking well. The information may not be as interesting, or it doesn't pertain to what the company is doing now. These pages can drag a site's overall score down. Keeping up with relevant information is particularly important for brands that produce...
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