How I travel full time and make up to $20,000 a month on social media - Business Insider

  • Tom Grond has been traveling full time since 2012 and sharing his adventures on social media.
  • As a content creator, he earns between $1,000 and $10,000 for posts working with brands like Google.
  • His goal is to visit every country in the world; so far, he's been to 159.

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This as-told-to essay is based on a conversation with Tom Grond, a full-time traveler and content creator from Simpelveld, Netherlands. Insider has verified his income with documentation. The following has been edited for length and clarity.

I travel full time, and I've visited 159 countries, including Vatican City, Kosovo, and Taiwan.

There are four reasons I travel to a new country: I want to see it, I've been invited by a brand, I want to create content there, and I have a goal to visit every country in the world.

I went to 62 countries in 2022, 25 of them for the first time. I document my travels on my blog and my social media. Through ad revenue and brand deals, I earn between $15,000 to $20,000 a month. Here's how I do it.

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My first overseas trip was to Aruba for vacation in 2006

I went to Aruba in 2006 and met a lot of different people from the Americas, and I discovered I was keen to learn about other cultures.

After returning home to the Netherlands, I worked as a process analyst for the government's welfare department and saved up to backpack around 23 countries for all of 2008.

After my big backpacking trip, I went back home and returned to my job, which I liked. But...



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