Google October 2023 Broad Core Update Fully Rolled Out - Search Engine Roundtable

It took almost the full 14 days, but the Google October 2023 core update is now officially done rolling out. The October 2023 core update started rolling out on October 5, 2023, at 11:54 AM ET and was completed on October 19, 2023, at 11:08 AM ET.

Keep in mind that Google just this morning finished rolling out the October 2023 spam update, which started several hours before the core update was released and finished several hours after the core update finished.

Here is a screenshot of the status page showing when this update started and ended:

The rollout was complete as of October 19, 2023.

— Google Search Central (@googlesearchc) October 19, 2023

Documented Volatility For October 2023 Core Update

This core update was a pretty big one, it devastated a significant number of SEOs and websites. I cannot say enough how big of an impact this update had within the SEO community and probably wider.

As a reminder, the October 2023 core update was announced on October 5th but we didn't see significant movement until October 9th and much larger movement October 10th. Then this past weekend we saw even more volatility and sites being hit - it was just massive.

Google October 2023 Core Update Quick Facts:

Here are the most important things that we know right now in short form:

  • Name: Google October 2023 Broad Core Update
  • Launched: October 5, 2023 at around 12 pm ET
  • Rollout: Completed on October 19, 2023 at around 11am ET
  • Targets: It looks at all types of content
  • Penalty: It is...


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