Renowned Porsche parts, components, restoration and servicing specialists, Design911, have been driving forward a broad range of partnerships and collaborations, connecting with brands and organisations with a similar ethos of exceptional service blended with a love of all things Porsche.
The company, which shares insights and behind-the-scenes footage through its busy social media channels, has long focused on its passion and expertise, stocking some of the best brands and suppliers of Porsche parts, alongside those offering unique memorabilia and gifting ranges.
Partnerships Confirmed By the Design911 Porsche Components Specialists
Many of the brands Design911 works with will be well-known to Porsche owners and classic car collectors. Each is selected based on the quality of their products, the precision with which components are engineered, and the way they invest in innovation and design.
Some of the announcements shared by Design911 in recent months include the introduction or restocking of Motul UK engine lubricants, Wiesner Classic USB cables for vintage Porsche dashboard upgrades, and Dansk Original exhaust systems.
However, Design911 has also launched partnerships or created shared promotions alongside:
The London Brewing Co., a worker-owned craft brewery, developing a new promotional range of beers called Pigs Ear, which is now firmly a fan favourite.
Rennsport, experts in Porsche 911 air-cooled recreations and restorations, including bespoke renewals and blueprint engines.
Rico Customs, respected customisation engineers, with a team of craftspeople who rebuild and restore Porsche models based on their expectations.
The Design911 team regularly participates in and exhibits at sporting events, track days, and festivals, forming new partnerships, distributing goodie bags, showcasing their impressive range of showroom vehicles, and inviting customers to VIP experience days.
Design911’s Podcast and Porsche People Series
In addition to these collaborations, Design911, an employee-owned company, has been concentrating on fostering a sense of community and values-based partnerships, launching its popular podcast series called Pork Life.
With many episodes recorded at The Bohemia, an independent brewpub in North Finchley and part of the London Brewing Co., Pork Life features conversations and interviews with diverse guests, covering discussions about the latest Porsche announcements, events, specific components and upgrade projects.
Design911 took this idea further with a Porsche People series published on its website. This features owners with a deep love of Porsche, customisation specialists who share advice and tips, and workshops and garages offering high-quality repair and maintenance services.
The Importance of Building a Community of Porsche Professionals and Drivers
Anthony Malone, Head of Sales Strategies at Design911 says, ‘Like so many businesses, we’re more than a brand. We’re a collective of real people with a huge amount of experience driving, servicing, repairing and restoring Porsches, with some of the team heavily into the purity of vintage Porsche classics, and others who love the power and excitement of the latest models and the dynamic innovation they represent.
However, what brings us together is our shared enthusiasm, and we know that it makes such a difference to our customers, from trade professionals to retail buyers, when they can chat with a knowledgeable, friendly person who's more than happy to run through what they're looking for and offer a wealth of insight.
It made sense to expand that emphasis on authenticity in a wider way. Given how much fun we have meeting fellow professionals, hearing updates from the amazing brands we stock, or getting a first-hand look at world-class restorations, we thought our followers and clients might enjoy these just as much!
We’ve had an amazing response to our podcast, our Porsche People series, and to the varied collaborations we’ve entered into, and want to thank everyone who took the time to give us their feedback during a packed summer event calendar, with highlights that have included Wheels & Watches 2025, Sommerfest and the Yorkshire Porsche Festival.’
Design911’s Background and Services
Founded in 1995 by Karl Chopra, Design911 has grown substantially in the intervening years, establishing warehouses in both the UK and the Netherlands to provide a guaranteed fast delivery service throughout Britain and Europe.
The business is now employee-owned, following Founder Karl Chopra’s decision to transfer a majority ownership stake to his loyal staff in 2024.
Today, Design911 has a separate Trade Department and a Design911 Warehouse Workshop. Chopra remains Managing Director alongside Martin Maziarz, Anthony Malone and Nikhil Chopra as operational managers, and the company has created a new mission – to provide every part for every Porsche.
Read more about Design911 - Design911 Harnesses the Power of Social Media with Expanding Library of User-Centric Video Content
About Design911
Design911 has established itself as the market leader, offering trade and retail customers a full range of OEM and aftermarket Porsche parts for general servicing and rebuild as well as restoration and tuning. The company supports customers in the UK, EU and world-wide to include USA, Spain, Italy, Germany, France and the Netherlands.
The Design911.com website now sports a Porsche parts finder to help you get the exact aftermarket Porsche part you need. The company's impressive 34,000 sq. ft Essex headquarters comprises a sales department, warehouse, workshop and body shop, as well as a showroom of classic Porsches for sale. In addition a European warehouse - based in Heijningen, Netherlands, secures fast delivery across the EU for a vast range of branded Porsche car parts.
Media Contact:
Anthony Malone
+44 (0)208 500 8811
Published by: Steve OBrien