As insurance carriers across Mississippi tighten roof claim approvals through ACV endorsements, higher deductibles, and outright roof exclusions, Storm Avenue Roofing and Construction has announced the launch of the Storm Care Club, an innovative roof care subscription designed to help homeowners extend roof life and reduce reliance on increasingly restrictive insurance policies.
The Storm Care Club introduces a proactive, membership-based approach to roof protection at a time when many homeowners are being left financially exposed. Traditional insurance coverage has shifted, often denying claims due to deferred maintenance or age-related exclusions. Storm Avenue Roofing and Construction developed the program to give homeowners a dependable alternative rooted in prevention, documentation, and rapid response.
“As insurance companies limit what they will cover, homeowners are feeling the pressure,” said Houston Case, President of Storm Avenue Roofing and Construction. “Storm Care Club is an affordable way to protect your roof without relying solely on insurance. We treat our members’ roofs like our own and help them maximize the life expectancy of what they already have.”
As a leading roofer in Mississippi, the company serves residential clients throughout the Jackson metropolitan area, including Clinton, Ridgeland, Madison, and Brandon. The Storm Care Club was built specifically for Mississippi’s demanding climate, where frequent storms, high humidity, and extreme temperature swings can accelerate roof wear and compromise waterproofing systems.
Membership includes quarterly roof maintenance services performed by a commercial roofer, such as roof blow-offs, gutter cleaning, resealing exposed fasteners, tightening loose flashing, and refreshing critical waterproofing points. These routine services help prevent minor issues from escalating into costly repairs or insurance claim disputes. Members also receive priority scheduling and immediate response following storm-related damage.
A key component of the program is documented roof inspections conducted by a roofing contractor before and after major weather events. This documentation has become increasingly important as insurers scrutinize roofs for maintenance history when evaluating claims. By maintaining consistent inspection records, Storm Care Club members are better positioned when insurance questions arise.
The subscription offers multiple tiers of protection, including emergency roof repair support and, when needed, access to roof replacement services. For homeowners who purchase a new roof through the Jackson-based roofing contractor, enrollment in the Storm Care Club unlocks a lifetime workmanship warranty, providing long-term peace of mind rarely offered in the roofing industry.
Case notes that insurance pressure is consistent across the region. “We work with homeowners every week in Jackson, Clinton, Brandon, Ridgeland, and Madison,” he said. “Across all these communities, people are being asked to shoulder more risk. Storm Care Club shifts some of that control back to the homeowner.”
With more than 100 five-star reviews, Storm Avenue Roofing and Construction has built a strong reputation in the Jackson metro area for dependable service and local expertise. The Storm Care Club builds on that foundation by offering financial predictability, ongoing roof protection, and a clear plan for maintenance rather than reactive repairs.
The company operates from its headquarters in Jackson, with a local office in the Fondren neighborhood, providing roof repair services across the metro area. As insurance trends continue to tighten, Storm Avenue expects rapid adoption of the Storm Care Club among homeowners seeking a smarter way to protect their biggest investment.
To learn how Storm Avenue Roofing and Construction helps homeowners protect their roofs beyond traditional insurance limits, visit https://www.stormavenue.com/.
About Storm Avenue Roofing and Construction
Storm Avenue Roofing and Construction is a premier roofing company serving the Jackson metropolitan area, providing residential and commercial roofing services. With years of local experience, the company understands the unique construction and weather challenges faced by Mississippi homeowners. Services range from emergency repairs and maintenance to full roof installations.
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Media Contact
Storm Avenue Roofing and Construction
Address: 3000 Old Canton Rd, Ste. 200, Jackson, MS
Phone: (601) 748-4769
Website: https://www.stormavenue.com/
newsroom: news.38digitalmarket.com
Published by: Randy Rohde