Bigham’s Smokehouse Spotlighted by Stag Business Coaching for Its Lubbock Roots, Culture and Commitment to Quality

Bigham’s Smokehouse Continues Its Legacy of Texas Barbecue With a Focus on Quality, Service and Community

Lubbock, TX , 08/28/2026 / SubmitMyPR /

Bigham’s Smokehouse, a locally owned Lubbock barbecue restaurant serving the community since 1978, was recently featured in a business spotlight from Stag Business Coaching, highlighting the restaurant’s family history, company culture, commitment to quality food and continued focus on serving West Texas.

During the interview, Stag Business Coaching’s Kellen spoke with Bigham’s owner Nick Bigham about the restaurant’s history and the values that continue to guide the business nearly five decades after it was founded.

Bigham's Smokehouse

My dad, Don Bigham, started it in 1978. I’m second generation, and just happy to continue to serve the Lubbock community,” Bigham said.

Today, Bigham’s Smokehouse operates three locations in Lubbock, continuing the family-owned barbecue tradition established by Don Bigham.

Four Core Values Guide the Bigham’s Smokehouse Team

During the Stag Business Coaching spotlight, Bigham explained that Bigham’s Smokehouse centers its operations around four core values:

●       Excellence

●       Consistency

●       Loyalty

●       Service

Those values are intended to carry through every part of the guest experience, from preparing brisket at the pit to serving customers at the cutting block and dining tables.

We really try to wrap that up in all of our operations, from the brisket to the pit, as well as serving you from the cutting block to the table,” Bigham said.

The focus reflects the restaurant’s effort to preserve the qualities that have made Bigham’s a familiar Lubbock name while continuing to evolve as a second-generation local business.

Taking Pride in What Goes Into the Food

The spotlight also featured Jayden, a manager at Bigham’s Smokehouse, who discussed the restaurant’s approach to its menu and ongoing efforts to make thoughtful changes to the way food is prepared.

One recent change highlighted in the interview is Bigham’s move away from seed oils for certain fried menu items and toward beef tallow, including for french fries and fried okra.

We take a lot of pride in what we make,” Jayden said.

He also highlighted several customer favorites, including Bigham’s white cheddar mac and cheese and fresh cornbread, which is made each morning and topped with butter and honey.

The discussion offered a behind-the-scenes look at the attention the Bigham’s team gives not only to its barbecue, but also to sides and other menu items that help complete the restaurant’s approach to Texas comfort food.

Bigham's Smokehouse

A Lubbock Barbecue Tradition Since 1978

For Bigham’s Smokehouse, the Stag Business Coaching feature offered an opportunity to tell a story that extends beyond brisket and barbecue.

The restaurant represents a multi-generational Lubbock business that has served local families for decades while continuing to make changes intended to improve both the food and the customer experience.

From its four core values to its emphasis on consistency and hospitality, Bigham’s Smokehouse continues to build on the foundation established by Don Bigham in 1978.

The complete Stag Business Coaching video spotlight featuring Nick Bigham and members of the Bigham’s Smokehouse team can be viewed on Facebook.

About Bigham’s Smokehouse

Bigham’s Smokehouse is a locally owned barbecue restaurant serving Lubbock, Texas. Founded by Don Bigham in 1978 and now led by second-generation owner Nick Bigham, the restaurant operates three Lubbock locations and serves Texas barbecue, traditional sides and family-friendly meals. Bigham’s Smokehouse is guided by four core values: excellence, consistency, loyalty and service.

For more information about Bigham’s Smokehouse, visit the company’s website or one of its three Lubbock locations.

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Media Contact

Bigham's Smokehouse
Nick Bigham
3312 82nd Street Lubbock, TX 79423
(806)-797-9931
info@bighamsbbq.com
https://bighamsbbq.com 

Facebook: https://www.facebook.com/bighamsbbq
Instagram: https://www.instagram.com/bighamsbbq

 

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Original Source of the original story >> Bigham’s Smokehouse Spotlighted by Stag Business Coaching for Its Lubbock Roots, Culture and Commitment to Quality




Published by: Randy Rohde