All Systems Go Marketing, the premier SEO agency in San Diego, California, has published a blog post discussing the importance of a business’s GMB listing for its online growth.
A business’s Google My Business listing is usually the first thing to pop up in search results when a customer enters the business’s name in the search engine. The visibility of these listings plays a major part in a consumer’s decision to select a business for their requirements. It makes sense because as a consumer, one tends to play it safe and gravitates towards a business that is well-reviewed and has plenty of positive reviews. However, it also means that someone might be dissuaded from enlisting a business’s help when they find negative reviews about their service.
This is a persistent problem for local SEO as with time, the number of review sites and specialized registries that curate businesses in a particular sector have gone up significantly. Consumers are more aware and tend to use reviews as a dangling sword on the business to get good service. When they are dissatisfied with the service received, they vent their frustrations out in the form of negative reviews as the last recourse. Today, when a business gets listed online it doesn’t take a lot of time to find reviews that start popping up either praising or deriding the quality of the service they are offering.
Negative reviews can definitely be a liability for a business because newer clients will tend to take what the reviews say...
Read Full Story: https://www.digitaljournal.com/pr/seo-agency-all-systems-go-marketing-publishes-blog-post-discussing-the-importance-of-a-businesss-gmb-listing
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