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Today’s internet speeds are out of this world. According to Statista, the average fixed broadband download speed is 105.15 Mbps, and mobile is 55.95 Mbps.
Even so, code bloat, glitches, and other issues can lead to page sizes that become a critical pain point for SEO.
You would not believe the kinds of page sizes I have run across in SEO audits, the largest being 100 MB (I’m not joking).
There are a number of steps that you can take in order to decrease your page size but first, you need to determine your page size.
We also need to take a look at Core Web Vitals and how the page matches up to Google’s metrics.
In this guide, you’ll find everything you need to understand and check your page size, then optimize it.
General Rules of Thumb for Page Size
Ideally, you want to keep your HTML DOM page size to around 100 kb or less, depending on your niche.
Pages could be larger in some niches; in ecommerce, for example, it’s not uncommon to see pages around 150kb-200kb, depending on how many product images are on the page.
You don’t want to get too large, because then you begin negatively impacting the user experience and could be missing out on opportunities to get a ranking boost with good Core Web Vitals scores.
But cutting page size without an eye to user...
Read Full Story: https://www.searchenginejournal.com/page-size-seo/420828/
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