TECNO is a globally eminent smartphone brand with a sales record worth billions. Starting in 2016, TECNO has come a long way in a short while. TECNO recently introduced its new brand slogan of #StopAtNothing. It is to pay tribute to those who continue to push forward against all odds, the people who admirably stayed resilient in the face of adversity.
In this regard, we talk to Kelvin Zeng – CEO of TECNO Mobile Pakistan. Zeng has a rich understanding and insight into the consumer needs of emerging markets. With more than nine years of experience in the mobile industry of Africa and Latin America, Zeng has guided TECNO to become the No.1 brand in many countries.
How do you portray your brand’s Value and Spirit “Stop at nothing”?
With our global philosophy and our slogan #StopAtNothing, we truly mean to not stop anywhere soon. This new slogan represents TECNO’s recognition of human progress and people’s pursuit of purpose, potential, and excellence. With this, our goal is to become the most admired tech brand in Pakistan as well as globally and continue making breakthroughs in product and experience innovations for our valuable customers.
The pursuit of excellence is in our DNA, it’s never stopping and always pushing the limits. Our motivation for excellence does not stem from one person or one event, it’s from our users.
It is this very spirit and attitude of consumers all over the world that drives us every day. It motivates us to spare no effort in bringing more...
Read Full Story: https://www.bolnews.com/technology/2021/11/a-conversation-with-kelvin-zeng-ceo-tecno-mobile-pakistan/
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