Businesses Today Require Full-Stack Digital Marketing Services, Says Mansi Rana, MD-EZ Rankings - Outlook India

In this modern technological era, it has become essential for businesses to change the way they market themselves. For this reason, businesses today require digital marketing or internet marketing services. So businesses need to choose the right SEO packages and other marketing packages that suffice their needs.

This new digital era opens new opportunities for businesses to showcase their products or services to their targeted audience with the help of web or mobile. Brands today are actively using these technologies to their advantage to achieve their marketing goals.

We decided to get in touch with a marketing expert to understand how brands should be marketing themselves via digital marketing. It is for this reason. We contacted Mansi Rana, managing director of EZ Rankings, who won the Digital Marketing Leader Of The Year at Women Leadership Awards, 2020. She manages EZ Rankings, an award-winning digital marketing agency featured on HubSpot, SEMrush, Hindustan Times, and many more.

Mansi stated that it's important for businesses to have a positive presence in the digital world. In fact, 69% of E-commerce traffic comes from Google, as per Zyro. Not just E-commerce but even local businesses should be using digital marketing tactics as 97% of people learn more online about a local company than anywhere else, according to the SEO Tribunal. We asked her a few questions to know more.

Is digital marketing strategy different for every business?

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