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Thursday, May 16, 2024

Google Loses Top Domain Spot To TikTok - Search Engine Journal

Last updated Wednesday, December 22, 2021 22:01 ET , Source: NewsService

Google is no longer the world’s most popular domain after being dethroned by TikTok, according to rankings from web security company Cloudflare.

The list of most popular domains is part of Cloudflare’s Year in Review report and represents domains that gained the most traffic from one year to another.

Google.com — which includes also includes Maps, Translate, and News among others — ended the previous year as the leader in Cloudflare’s rankings.

At that time, TikTok was ranking in the 7th position.

TikTok.com is now ending 2021 with a leap toward top spot ahead of Google, Facebook, Amazon, and other world leading domains.

Here’s the full list of the top 10 most popular domains as of late 2021:

  1. TikTok.com
  2. Google.com
  3. Facebook.com
  4. Microsoft.com
  5. Apple.com
  6. Amazon.com
  7. Netflix.com
  8. YouTube.com
  9. Twitter.com
  10. WhatsApp.com

Cloudflare describes TikTok’s journey toward becoming the most popular domain throughout the year 2021:

“It was on February 17, 2021, that TikTok got the top spot for a day. Back in March, TikTok got a few more days and also in May, but it was after August 10, 2021, that TikTok took the lead on most days. There were some days when Google was #1, but October and November were mostly TikTok’s days, including on Thanksgiving (November 25) and Black Friday (November 26).”

Also included in Cloudflare’s report are lists of the most popular social media domains, most popular e-commerce platforms, and most popular video streaming sites.

To no surprise, Amazon ended the...



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