See which organic keywords actually drive conversions
Replace (not provided) with actual keywords and monitor their specific performance metrics in Google Analytics.
Websites can take time to return on your investment of money and resources you put into them.
That doesn’t mean you have to sit back and wait for that day to come.
In fact, there’s a lot you can control with search engine optimization.
There are specific SEO factors that you can take advantage of to get quick wins with your new site.
I recommend the following SEO monitoring and optimization tactics so you can measure your website’s visibility in search and position it for success.
1. Set Up Analytics And Diagnostic Tools
To know how well your site is performing and to measure improvement and gains along the way, you’ll want to get Google Analytics or a similar website analytics tool for tracking visitors to your site and behavior within it.
There’s a lot that you can learn in terms of insights from web analytics and it is helpful to have an objective benchmark or baseline to operate from across areas of traffic, content, conversions, and more.
Those will provide more information about how the search engines see your site and provide additional keyword performance data that Google Analytics lacks.
2. Map Out Optimal Site Architecture
Much like outlining a paper in school or the flow of a book, we should do the same with...
Read Full Story: https://www.searchenginejournal.com/new-website-seo/429576/
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