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Tuesday, January 25, 2022

Build A Solid Foundation For SEO With Web Accessibility Requirements - Search Engine Journal

Last updated Wednesday, January 12, 2022 02:45 ET , Source: NewsService

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SEO and UX practices have helped to build a solid website foundation for search engine marketing. By adding web accessibility criteria to your requirements, a new layer of human experience design flings open creative marketing opportunities waiting for discovery.

Agencies, design teams, and independent contractors tasked with creating a digital presence on the web face pressures to keep up with rapid changes in how websites are designed and searched for.

It’s like being chased by an angry mob of imagined competitors who somehow have an imaginary crystal ball. And unless you work all day and night, someone will outsmart you and jump ahead in search results or social chatter – or even become the next big brand.

Sometimes, the process of gathering requirements has a way of easing fears. Nobody knows what you want to build and sell better than you do.

But sometimes the foundation building process opens up pandora’s box.

This article is about what happens when you thought the requirements gathering and planning work were finished, or you are looking for new ideas.

Today’s web users want you to meet them on their own turf.

I will be visiting you each month via Search Engine Journal this year instead of bi-monthly because web accessibility is a topic readers are interested in and really need to master...



Read Full Story: https://www.searchenginejournal.com/accessibility-foundation-seo/432159/

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