EasyPaisa has taken the next step in immersing its customers in its respective services by introducing the first-ever one-of-a-kind anamorphic display. This display gives a sci-fi-like experience that instantly catches your attention on the Islamabad Expressway due to its integrated 3D elements.
The display uses 3D animations, depth & perceptional illusion to create an immersive experience that distorts a viewer’s perception of reality, whereby the content escapes the boundaries of the display and technically ‘pops out’ of the surface, creating an illusion of depth within the space. In order to bridge the physical world with the digital, Oztech has helped Easypaisa execute its vision of implementing new ways to interact with its customers.
Considering how advanced this technology is, the implementation is very rare and profound for third-world countries. The launch of this display was announced by EasyPaisa via Twitter and had been trending through the hashtag #AllEyesOneasypaisa:
Lighting up the twin cities with our 3D installation!
We made the first ever anamorphic display in Pakistan in our mission to transform the marketing game! #AllEyesOneasypaisa #MoneyTransfer #FerFer pic.twitter.com/yU1yyvCuv5
— easypaisa (@easypaisa) January 28, 2022
The impact of the launch was so immense that the news of the display quickly caught buzz online as bloggers and influencers rushed to record and share with their followers online. Moreover, an avid graphic designing enthusiast,...
Read Full Story: https://www.techjuice.pk/easypaisa-launches-pakistans-first-ever-3d-anamorphic-display-on-islamabad-expressway/
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