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Tuesday, May 7, 2024

INTRODUCING INTANDEM: A MENTORSHIP-BASED GROWTH MARKETING PROGRAM FOR MINORITY-FOUNDED STARTUPS - PR Newswire

Last updated Tuesday, March 8, 2022 08:00 ET , Source: NewsService

NEW YORK, March 8, 2022 /PRNewswire/ -- InTandem, in partnership with Google, Creatd, Hunt Club, Valence and Myosin, are launching a complimentary mentorship and education-based growth marketing program for startups with founders from underrepresented communities. The InTandem Program features a proprietary curriculum and actionable growth marketing roadmap to help prime minority-founded startups for accelerated growth as they scale post-series A funding. For 2022, InTandem will focus its efforts on supporting Black-founded, Female-founded and Latine/x/a/o-founded B2C startups.

"Funding for minority-founded businesses is gaining significant momentum. With InTandem, we have created a program and proprietary curriculum to provide high level support to these startups as they close their Series A funding and embark on a critical moment in time — the race to scale their business," said Alex Tepper, co-founder of InTandem. "Through strategic partnerships, we are able to lend technology-based growth marketing expertise and mentorship to help level the playing field for this important community."

InTandem is led by a team of seasoned growth marketing leaders hailing from top Fortune 50 companies, startup accelerators/VCs, and digital agencies and include: Sean Clayton (Exec Dir, Solutions at Mindshare) Malcolm Gillian (President & COO, Cogent Entertainment, Alex Tepper (Managing Director at $450M VC Fund) and Matt Tepper (CMO, Nutrafol).

"InTandem's formula is simple, a...



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