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Saturday, April 27, 2024

Spelling & Grammar: Is It A Google Ranking Factor? - Search Engine Journal

Last updated Thursday, March 10, 2022 07:45 ET , Source: NewsService

Spelling and grammar is important for user experience. But is it a ranking factor for Google? We uncover the evidence in this chapter.

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For many of us, proper spelling and grammar have become the norm in our work lives.

But no matter how good your score is on Grammarly, do search engines really care?

The truth is, there are tons of articles out there with advice on how grammar and spelling impact your SEO efforts.

Today, we’ll look at the evidence.

The Claim: Spelling & Grammar As A Ranking Factor

It isn’t surprising that this claim has made headlines in many SEO publications and blogs.

In fact, around the time Google released the first Panda Update, several sites with poor spelling and grammar saw significant ranking demotions.

Coincidence? Or conspiracy theory?

Well, it isn’t just SEO professionals who think spelling and grammar matter.

Harvard Business Review’s 2016 study revealed that 81% of businesspeople agree that poorly written material is a giant waste of time.

And anything that’s bad for users is typically bad as well for search engines. Right?

So it’s easy to see how this could connect the dots to improve your readability for SEO.

Spelling & Grammar As A Ranking Factor: The Evidence

Is spelling and grammar a ranking factor?

To answer this question, we need to go back to August...



Read Full Story: https://www.searchenginejournal.com/ranking-factors/spelling-grammar/

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