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Friday, May 17, 2024

Social Media SEO: How To Rank On Google (And Beyond) - Marketscreener.com

Last updated Wednesday, March 30, 2022 06:15 ET , Source: NewsService

By now, you've probably realized how important social media is for your business. It can improve customer engagement, help generate high quality content and even drive online sales. But what about the unexpected benefits of a strong social media presence?

Believe it or not, social media is becoming an increasingly important tool for SEO, and if you're not taking advantage, you could be missing out. Here's what you need to know about social media SEO and how to make it work for you.

1) Social profiles rank on Google

Try Googling your favorite brand, shop or local restaurant. Chances are that one of the top results is a Facebook, Twitter, Yelp or Google Local page. This isn't an exception -these days, it's the norm. The reason is that Google indexes these social homepages, forever crawling them in an attempt to make your business easier to find.

So, what does this mean for you? More than anything, it means that if you want people to find your business online, your social profiles need to be optimized. The easiest way to do this is to make sure that your profiles are set up with the correct brand name, website URL and a keyword-rich bio. Do this and you'll be on your way to landing solid social rankings.

2) Google's live Twitter results

Google now displays live tweets in its search results. This makes it easier for people to find relevant content about a specific event or hashtag. To make the most out of this feature, participate in trending topics and conversations that are...



Read Full Story: https://www.marketscreener.com/quote/stock/LIGHTSPEED-COMMERCE-INC-55701425/news/Social-Media-SEO-How-To-Rank-On-Google-And-Beyond-39907235/

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