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At my startup Little You, a website that engages kids in brain-teasing in the form of games, we spent a great deal of time trying to climb the search engine optimization ladder with some initial stumbles and eventual success.
Here's how you can avoid some of the former while achieving much more of the latter.
Content remains king
Your writing must always be engaging because it is what corrals new eyes and eventually makes them regular readers. The visitor should get all his queries quickly solved by absorbing your advice. If you don't have this skill set, hire someone who does. Remember to focus on quality over quantity while focusing on repeating the keywords one might use to eventually find YOU.
Capture the correct captions
Before creating a post you should spend time finding high traffic and low competition keywords. I recommend ahrefs (i.e., linking profile analysis) because it gives you updated data. For my startup, Ubersuggest was as in invaluable as it was free.
Technical SEOs and backlinks
Technical search engine optimization is done on the whole website while on-page and off-page SEO is done for a particular post on your page. Backlinks, when mastered, will also significantly boost your overall score. The better the quality, the higher your page will never rank.
Adhere to algorithms
The secret sauces behind the most popular Google results are constantly changing. If you want to rank your website then...
Read Full Story: https://www.entrepreneur.com/article/401529
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