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Single-page websites have gained popularity in recent years, particularly among companies advertising a single product and those targeting a specific niche.
The question is whether single-page websites are good or bad for SEO. Could a single-page site hurt your chances of ranking on Google?
Let’s look at some single-page website examples and discuss the pros and cons to see if we can find an answer.
What Is A Single-Page Website?
If a website has all of the content on one page and there are navigation links that scroll you down the page to see more of it, it’s called a single-page website (SPA).
Users click on navigation links to jump (or scroll) to destinations further down the page. This interaction gives the impression that the page is changing; however, there is no page refresh.
Below is an illustration to see the difference between how a traditional page interacts with the server vs. how a single page interacts with the server.
Note: A single-page website is slightly different than a one-page website. One-page websites are literally one-page; there are no navigational links to give you the illusion that the page is changing.
Example Of Single-Page And One-Page Websites
Not sure what I’m talking about? Let’s take a look at a few examples of how this style of web design is being used.
One-Page...
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