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It has been a while since Google began rolling out its mobile-first index.
When this was first announced, SEO professionals were scurrying everywhere to ensure that their site was in compliance with Google’s Core Web Vitals and best practice mobile development guidelines.
Optimizing for the mobile web is an entirely comprehensive sub-field within SEO, requiring specialist-level knowledge and its own best practices in order to be successful.
So much so, that many industries require a full, quality implementation of their website on mobile. And not everyone measures up.
In many cases, sometimes most sites fall short in fulfilling their goal to be compliant.
Clearly, this is a mistake because of the fact that mobile design is such a prevalent part of our digital society:
- 96% of Americans aged 18-29 own a smartphone.
- As of 2020, there were over 3.6 billion users who used a smartphone device worldwide. There will be 4.3 billion by 2023.
- In 2020, mobile users spent 90% of their time in apps as opposed to mobile browsers.
- Google accounts for 93.22% of the mobile search market share in the United States in 2021.
- Initial mobile search result on Google tends to achieve a 26.9% organic CTR (click-through rate).
In order to take advantage of the absolute best possible online presence, you must optimize...
Read Full Story: https://www.searchenginejournal.com/mobile-optimization-best-practices/439568/
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