The internet has been growing exponentially over the last few years, with more and more people going online every day. This has led to some major changes in the way we search for products and services, as well as how these searches are conducted. Most people prefer to shop online because it is convenient and easy to find what they are looking for. This is why it is so essential for small businesses to have an online presence if they want to stay competitive.
In 2021, over 2.14 billion people worldwide bought goods and services online, up from 1.66 billion global digital buyers in 2016. This trend is only set to increase in 2022. If you want to ensure that your business stands out from the competition, you will need to improve your SEO rankings. In this article, we will give you some tips on how to do just that, whether you are an entrepreneur or a full-fledged e-commerce store.
Integrate HTTPs
Is your website safe? In other words, does it use HTTPS? If not, then you need to take action now.
HTTPs is the secure version of HTTP, the protocol used to send data between your browser and the website you are visiting. It is essential for e-commerce websites because it ensures that all information passed between the two is encrypted. This protects both your customers and your business from hackers and cybercrime.
To integrate HTTPS, you will need to purchase an SSL certificate and install it on your server. Once you have done this, you can then change the settings in your website...
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