7 Biggest Causes Of Stress For Digital Marketers - Search Engine Journal

See which organic keywords actually drive conversions

Replace (not provided) with actual keywords and monitor their specific performance metrics in Google Analytics.

Try For Free

Working in digital marketing, stress is inevitable. It’s part of the job description.

You can’t be effective without pushing your personal limits from time to time.

But, if you’re always stressed out, then maybe it’s time to reevaluate the causes and tackle your biggest stressors head-on.

Below you will find seven of the biggest causes of stress for digital marketers and some tips on how to deal with them.

1. Measuring Metrics

The Stress

Measuring metrics in itself isn’t exactly stressful. The stressful part of metrics comes in two forms.

First, you have the result of metrics.

Say you’ve been working on a campaign for the past six months and you’ve put your whole marketing heart and soul into it.

You’ve devoted more than full-time hours to the campaign and have done everything you were supposed to, and then some.

Then the campaign comes to an end and the results are calculated. The metrics come back to inform you that unfortunately, despite your efforts and doing everything the pros suggested, goals weren’t met.

You’ve utilized the last of the budget and spent the past six months on a campaign that didn’t produce results. Insert sad sigh.

So, you take the data that you have from the campaign, and you say it wasn’t a complete loss because you’ve at least learned more about the user behavior or the...

Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.