Every artist needs a website -- it’s the ideal tool to raise widespread awareness of your work. Follow this guide to painlessly create an artist website.
As an artist, you want to spend your time creating art, not a website. Yet an artist website is the single biggest piece of marketing collateral for your artistic business.
A website showcases your artwork, makes it possible for people to discover you, and provides a means for patrons all over the world to contact you and buy your works.
Creating an artist website for yourself is possible for even the least technically savvy individual. This guide shows you how.
How to create an artist website
To make an artist website, use a do-it-yourself website service called a content management system (CMS). A CMS allows you to create and customize a website without any technical knowledge.
A user-friendly CMS is a low-cost alternative to hiring someone to build the site for you, and some, such as Bolt CMS, let you set up a free website.
Combine a portfolio-friendly CMS with the following steps, and you can build an artist website the way you want regardless of your skills or experience.
Step 1: Identify objectives
To start, determine your objectives for creating an artist website. Do you simply want to use the site as a digital portfolio of your work? Do you want to sell art online? Is the site intended for marketing purposes, too, such as announcing a gallery showing where patrons can view your art in person?
Your objectives will...
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