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As the name suggests, SpyFu will help you "spy" on competitors. It does a great job with domain and keyword analysis, but it holds its own as a backlink analysis tool, too. SpyFu is a great option for smaller businesses that want to focus on the core metrics that will get them onto page one of Google search results pages at a very reasonable price.
SpyFu built its reputation as a competitive intelligence tool for search marketing. It offers plenty of data and insights to help your business steal a march on your rivals, but does it have enough features to handle all your SEO requirements?
The domain overview interface plays host to SpyFu’s standout features. From here, you can identify new keyword opportunities, spy on your competitors’ backlinks, and see which keywords your rivals are targeting with Google Ads. This is all strengthened by SpyFu’s catalog of historical data (so you can track the ranking of keywords over time), which is available through all payment plans.
SpyFu’s data visualizations are another highlight. You can pinpoint the areas where your competitors have higher visibility, then dig deeper to understand why your site is underperforming. The ability to view SEO and PPC keywords on the same screen is beneficial...
Read Full Story: https://www.fool.com/the-ascent/small-business/seo/spyfu-review/
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