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Saturday, May 18, 2024

What is local SEO, and why should you try it today? - TechTrendsKE

Last updated Thursday, May 26, 2022 16:05 ET , Source: NewsService

The digital world is flowing with opportunities to create wealth. From sports betting – say, via placing bets on your favorite football teams on Melbet after a Melbet app download – to digital marketing, there is so much you can do online today to earn income.

SEO (search engine optimization) remains one of the pillars of digital marketing. Businesses today are leveraging SEO to enhance the online visibility of their brands to prospective clients.

But SEO is becoming more competitive by the day. This is bad news for small businesses competing for the same keywords with more prominent brands with millions of dollars to spare for their SEO campaigns.

It is not a fair fight, is it?

Try to rank for the keyword “digital marketing”. It is exhausting! But how about ranking for “digital marketing in Mombassa, Kenya “?

It is way easier! But why, you may ask?

Ranking for such localized keywords is an easier route to the top pages of search engines because of lesser competition for such keywords.

Appearing on the search results of such queries for localized keywords is what local SEO is all about.

Today, brands are leveraging the enormous power of local SEO to appear on the search queries of potential customers in their immediate localities.

That is where local SEO wins it: VISIBILITY, WHERE IT MATTERS MOST!

Would you mind some statistics to spice things up?

According to a revealing Google Mobile Movement Study, 88% of consumer local business searches on a mobile device either call...



Read Full Story: https://techtrendske.co.ke/what-is-local-seo-and-why-should-you-try-it-today/

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