See which organic keywords actually drive conversions
Replace (not provided) with actual keywords and monitor their specific performance metrics in Google Analytics.
Optimizing a website according to best practices is a starting point.
Once a site is published, out the door comes the next process of monitoring performance and improving based on the data.
The key to success is choosing the best SEO data points.
Here are a collection of 12 data points to consider that will help improve all areas of your SEO.
1. Core Web Vitals
Core Web Vitals (CWV) are a set of metrics representing what the page loading experience is for site users. The CWV metrics are also a (minor) ranking factor.
The importance of CWV extends beyond its being a ranking factor. It helps optimize a site for speed, which is known to influence factors such as conversions and earnings.
2. Server Speed
Website server speed influences how fast pages are served and how many of them can be served at the same time.
It’s one of the few conversion- and sales-related variables that can be easily controlled.
Shared hosts can have hundreds or even thousands of websites all competing for the same limited resources.
While shared is fine to begin with, be ready to scale up to a faster host as soon as the site gains traction and begins to succeed.
In some cases, 500 error response messages are an indication that the server is running out of resources, and it’s time to upgrade.
Managed WordPress hosting can be...
Read Full Story: https://www.searchenginejournal.com/12-most-important-seo-data-points/451002/
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