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Thursday, May 2, 2024

‘SSL for SEO’ the 2022 Google Ranking Mantra - Security Boulevard

Last updated Tuesday, June 7, 2022 06:24 ET , Source: NewsService

Is your website ranking on Google SERPs?

To rank better, you need to do a lot of SEO. Lots, we mean it.

But, what if you could increase your SEO rankings with a simple trick?

Not only this but also increase your website’s security? (which Google loves)

Yes, it’s possible with an SSL Certificate! Don’t believe it? Let us show you how.

Google has been actively endorsing websites to shift towards HTTPS. And the reason is purely security and a great customer experience.

Shifting from HTTP to HTTPS indirectly means getting your website an SSL certificate.

And, the truth be told, an SSL certificate hits two birds with one stone.

It not only improves your website’s security but also its SEO ranking.

So, let’s dig in to find how SSL for SEO is possible in 2022.

How SSL improves a website’s SEO (Real-Life Case):

Now that HTTPS is being considered as a page-experience factor, many companies have been witnessing a MASSIVE increase in their rankings.

Google’s Gary Illyes claims that HTTPS can act as a tiebreaker in search engine results. In fact, Cloudtec observed their business keywords in the top 10 once they switched to HTTPS.

Their study involved monitoring their business keywords, social media shares, page visibility etc.

Their results displayed a 7% increase in their website ranking.

Not only this but they also reported their improved page visibility after using an SSL for SEO.

Below are the reports by Cloud tech displaying their improved keyword rank and page visibility.

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Read Full Story: https://securityboulevard.com/2022/06/ssl-for-seo-the-2022-google-ranking-mantra/

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