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Wednesday, January 22, 2025

How to train entry-level SEO hires so they can contribute right away - Search Engine Land

Last updated Friday, June 17, 2022 06:00 ET , Source: NewsService

Entry-level in the SEO world can mean many things.

It may mean that candidates have little to no experience.

Or it may require a handful of SEO work years under their belt.

The majority of SEO jobs (64%) don’t require a college degree, according to Backlinko’s SEO Jobs Report. But most require two to five years of experience.

Many SEO agencies lean heavily on entry-level or newbie SEOs. That’s because it’s more cost-effective.

This business model can work but it typically will require intensive training.

You must always protect the quality of your work and keep clients happy.

You don’t want to run into a situation where your junior SEO is giving guidance that is not on par with the SEO experience of even your client base.

Assuming you’ve already qualified your hires through some critical SEO interview questions (modified for an entry-level candidate), and assuming that your candidates have the soft skills required to be successful at SEO, here are some ways to get your new SEO hires up to speed and contributing.

Make sure new SEO hires are up-to-date with industry best practices

Right off the bat, you want to make sure they understand SEO best practices and concepts. If they have little experience with SEO, that means getting them trained in key areas.

Different types of SEO learning resources accomplish different things. For example:

  • SEO training courses can offer a broad overview of SEO as a whole or key areas of SEO (for example, technical SEO, on-page optimization,...


Read Full Story: https://searchengineland.com/train-entry-level-seo-hires-385859

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