In late April, John Mueller of Google announced a change in the format of the Google SEO office hours segment.
Historically, Mueller would answer Google search and SEO questions from site owners, webmasters, SEOs and others live to help these people through some challenging SEO-related help.
Now, Mueller is asking you to submit questions beforehand and he will record answers to them and publish them later on.
What changed. Here is a list of the larger changes to this SEO office hours format.
- No live audience for the recorded section of when Mueller answers SEO questions.
- Only some pre-submitted questions will be answered.
- Recordings will be posted after, it does not appear to be live to watch in real-time anymore.
- 30-minute segments instead of one-hour segments.
- Only one office hours per month, as opposed to four per month.
Why the change. Mueller explained these changes in this video from April 29. He said the changes are because it makes it easier for us to digest shorter videos and it also helps him and Googlers “kind of prepare for these sessions” to the answers are more on point. He later added on Twitter that going from four per month to one per month is because “they’re always quite time-intensive for me, so I need to find a workable balance.”
Why we care. Many SEOs called the SEO office hours a lifeline for their SEO-related questions or concerns. Being able to ask a Googler directly about an SEO question, or get advanced technical SEO advice on a decision they...
Read Full Story: https://searchengineland.com/google-cuts-back-seo-office-hours-format-frequency-385916
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