Search engine optimization has become much more difficult over the years. It is no longer easy to tell why one page outranks another or to correlate a single Google algorithm update to a change in rankings.
Hence monitoring organic positions and competitors requires much more attention. Sections such as featured snippets, “People also ask,” and video carousels are ever-changing. Plus, Google’s updates are hard to notice without tracking the rankings of competing companies.
Here are five tools to monitor your organic search competitors:
- SpyFu
- SE Ranking
- Buzzsumo
- Visualping
- MozBar
SEO Tools to Monitor Competitors
SpyFu. SpyFu’s competitor tracking tool shows organic ranking movements on a graph. You can add competitors or let the tool identify them based on common keywords. Even more valuable, the tool overlays competitors’ rankings with Google’s algorithm updates in a chosen date range to correlate losses or gains with those changes.
You can also see competitors’ traffic from organic search and its overall value through similar graphs.
SpyFu’s Basic plan is $39 per month. The Pro plan is $49.
Click image to enlarge.
SE Ranking. SE Ranking’s Competitor Analysis Tool saves a daily snapshot of organic rankings for 100 competitors for one year.
The tool makes it easy to spot even the slightest SERP movements and identify rising competitors.
Click image to enlarge.
For every competing page, the tool also calculates a “visibility score” based on the keywords it ranks for, the...
Read Full Story: https://www.practicalecommerce.com/5-tools-to-monitor-your-seo-competitors
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.
