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Plumbers and other tradespeople are essential in modern society, yet they face one huge barrier to entering new markets: Peeling away customers from the competition.
Many homeowners have established relationships with plumbers and contractors, making breaking into certain markets difficult.
Thankfully, plumbers have ways to excel in a new market, particularly when capturing new homeowners or performing emergency services where other plumbers are unavailable.
The best sources for seizing these opportunities are Google Search, and you can improve your visibility there using local SEO.
In this guide, you’ll find tips and tactics to help plumbers, electricians, contractors, and other tradespeople and businesses break into a new market, build a customer base, and expand your brand.
Off-Site SEO Essentials
One of the biggest traffic sources for all businesses comes from ‘near me’ searches, particularly on mobile phones.
By optimizing your Google Business Profile listing and third-party directory listings, you can build your business’s exposure and increase the number of incoming calls to your business.
Google Business Profile Optimization
Your Google Business Profile shows in local search pack results and is displayed in Google Maps searches.
As a result, optimizing your Google Business Profile listing...
Read Full Story: https://www.searchenginejournal.com/local-seo-strategies-trades/453449/
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