×
Friday, May 17, 2024

Evolving Trends in Voice Search - MarTech Series

Last updated Friday, July 29, 2022 07:27 ET , Source: NewsService

Over the past few years, people have been using text to search online. The trend has shifted to voice search recently, and for the better…

It is more natural for all of us to talk than to click or type, and so, staying on top of voice search trends are also becoming significant day by day. During the pandemic in 2020 – 21, numerous touchless technologies helped to reduce touchpoints and increased safety. Voice search has also been steadily growing with the increasing dominance of smartphones. This new technology is changing how people interact with technology, especially how they interact with their smart devices.

As voice search technology is growing in its popularity, businesses and SEO strategists must identify emerging trends in voice search statistics, here are a few things we found:

  1. 8% of today’s market are using voice search while driving, 21.3% during any other activity, 7.5% during watching TV, 5.5% in cooking, and so on.
  2. 52% of most voice searches happen in the common family room, 25% in the bedroom, and 25% in the kitchen.
  3. Adults are using voice search to seek directions on GPS, dictate texts, check the time, play a song, find out movies, and more.

Voice searches are evolving, people are loving them but they are different from text-based searches. Besides the difference in input methods, information received through voice search is also presented differently. That is why businesses and SEO must modify their SEO strategies to consider these elements/tactics...



Read Full Story: https://martechseries.com/mts-insights/staff-writers/evolving-trends-in-voice-search/

Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.